An Exercise for Those Who Struggle to Be Themselves (on the Internet)

Only read this if you have the patience to actually read this word
for word and sentence for sentence. You're looking at 750 words.

If you can't do this. Promise yourself you'll come back later
when you actually have patience to do so.

It doesn't matter what business you're in.
It doesn't matter what guru you subscribe, (or don't subscribe).

This has nothing to do with lead generation; nothing to do with SEO.
This has nothing to do with WordPress; nothing to do with PPC.

This has everything to do with you.

My list isn't large. I haven't mastered traffic generation.
That's okay, it's coming along.

But I am good at...relationships. I'm good at listening. It's
empathy. I'm good at learning from my mistakes. And quickly turning around.

I'm a Reflective. And because of that, I move forward (fast).

What are you good at?

Stay with me, I'm getting to my point. Here's what I want to say...

Most of the content I've created on the web over the last year and a half stinks.

And so does yours. It's unmemorable, unenthusiastic, and ineffective.

Most of it is really just a weak attempt to write about stuff you and I are totally
unconnected to.

Trust me. I know this. I've been reading my content for the last month or so.

There were some pieces that "spoke" and perhaps, poignant. But most of it stinks.

So I've been dismantling, one by one, every lousy Squidoo, Hubpage, Ezine article.

Deleted. Good by.

It's like a detox; shedding my skin. Liberating.

It's good to do that every so often.

Here's my point...

Here's what I'd like for YOU to do today, or this weekend. Or, make a
"date" with yourself to do what I'm about to suggest...

Get your Flip camera out, or whatever recording device you have, take
a walk and think to yourself your most authentic, sincere and "naked"
thought that truly offers your own unique brand of value.

I'll write it again in another way: Find your most authentic thought (whatever
authentic thought is passing by at the moment).

Then without thinking - let it shoot from the hip (on camera - record it).

Whatever it is, just be sure it's the unique you that makes you you in that moment.

Don't edit. Don't try to be perfect. Just try to be YOU.

Post this somewhere. Youtube and Facebook is good. Tag your friends
at Facebook. Tag me. See what kind of response you get.

Then...create a blogger blog. Blogger blogs are SO easy. They take,
literally, 10 minutes to set up and create your first post.

Embed your video at your Blogger blog. Make that quick and easy Blogger blog
your practice blog.

Do this once a week, and before you know it, you'll be true with all
your ... errr... umm... "marketing" messages.

Overall, the consistent exercise in doing this may bring about clarity and truth
for you and the business you're trying to conduct on the web.

And if you're carrying any burdens about you and your "internet
business," they should be lifted.

Let's review what you'll do:

1. Make a date with yourself to take a walk.

2. Take your video camera and be as honest and true to yourself as
possible to create a short video...heck ... or a long video. Whatever.

3. No editing. No perfectionism allowed.

4. Upload to Facebook - tag your friends.

5. Create a Blogger blog cuz it's so damn easy. Embed your video.

6. Do this every week. Make the Blogger blog your "junk" blog until
you're really comfortable in your own skin.

In my opinion this entire exercise does not have to take long. It
shouldn't.

Make this stress free and fun. Listen to yourself - that little voice
inside of you that wears a halo over its head.

Mostly, it should just apply to your life in one way or another.

I wouldn't suggest this exercise if I hadn't already begun doing it
myself.